David Spark

• Assess current business practices, thought leadership, and industry behavior.
• Tell the story of your company and product so customers and others can remember and retell.
• Develop editorial matrix to provide industry-leading content at every decision making point from discovery to purchase and even additional purchase.
• Manage and create compelling content messages that can be distributed over a multitude of mediums: print, audio, and video.
• Distribute content and engage with other industry thought leaders via traditional and social media methods.
• Don’t just attend or sponsor an event, get recognized at your next event by reporting on it.
• Live event editorial production. See services, testimonials, and samples.
For more than fourteen years, Spark has worked as a journalist reporting on the tech industry in print, radio, TV, and online. His articles and advice have appeared in more than 25 publications and media outlets including eWEEK, Wired News, PC Computing, PC World, ABC Radio, and Smart Computing. You may have seen Spark dispensing his “how-to” advice and punditry on ZDTV/TechTV, a former cable station about computers and the Internet (video).
In addition, Spark spent ten years in advertising and corporate entertainment as a new media director and marketing creative.
While not covering the tech beat or managing ad campaigns, Spark squandered more than a dozen years working as a stand up comedian and comedy writer for The Second City comedy troupe in Chicago (video).
Currently, Spark is a regular contributor for John C. Dvorak’s Cranky Geeks, KQED’s “This Week in Northern California,” ABC Radio, hosts his podcast “Be the Voice,” and can be heard daily on the “Spark Minute” for two Clear Channel radio stations in the Bay Area: Green 960 (progressive talk) and 910 KNEW (conservative talk).
David Spark lives in San Francisco, a city he loves so much he’s become a local historian offering walking tours to locals and tourists.
Mobile: 415–794-9135
Skype: davidspark
Company site Spark Media Solutions
— some dirty limerick
- Making sense of conversations on Twitter
- End of the resume, rise of the super user
- RSA 2010: What responsibility do security bloggers have to the industry?
- RSA 2010: How to protect yourself from social networking malware
- Web show producers: Increase user loyalty with live interaction
- Is it still pompous to announce, ‘I don’t have a TV’?
- Outdoor: The only ad platform that survives social media
- My most popular (and favorite) posts of 2009
- Le Web day 2: End of day show report
- Le Web day 1: End of day show report
- How Dell handles customer service and sales through social media
- Geeks on a Train
- Free report: ‘Real-Time Search and Discovery of the Social Web’
- The Traveling Geeks land at Le Web
- Chris Anderson on the democratization of manufacturing and distribution
- HP responds to ‘Why I love public transportation and hate HP’
- Guy Kawasaki’s top Twitter tips for businesses
- ‘Avatar’ producer Jon Landau on keeping film bloggers in the production loop
- Highlights from ad:tech New York 2009
- Why I love public transportation and hate HP
- Premiumcast: Making Money from Podcasting
- Duct Tape Marketing: Making Money from Podcasting
- Pregtastic: Making Money from Podcasting
- Why corporate blogging is like selling uncut cocaine
- Aren’t we all a little narcissistic and Internet addicted?
- Anonymous social networks open the gates for digital therapy
- Build your industry voice with social media
- Top three trends in social media distribution
- The ad agency’s dilemma — convincing clients to engage in social media
- How one company uses Web 2.0 tools to run and promote their business
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