February 8, 2010

Web show producers: Increase user loyalty with live interaction

David SparkIn a tag team inter­view ses­sion, I inter­viewed Car­los Rodela, CEO of Allo­fUsAre­Fa­mous and co-host of “Rad on the Web.” Rodela hosts many shows on the Mevio net­work. Mevio streams its shows live through the Justin.tv net­work which has a live chat built into the page.

I talked with Rodela about the impor­tance of engag­ing with your audi­ence live dur­ing your show. It increases viewer loy­alty but view­ers can also pro­vide con­tent for your show. Watch Rodela’s inter­view with me about where my media career all started, “The Bay­watch Report.“David Spark helps busi­nesses grow by devel­op­ing thought lead­er­ship through sto­ry­telling and cov­er­ing live events at Spark Media Solu­tions. He blogs at The Spark Minute and can be heard and seen reg­u­larly on ABC Radio, Cranky Geeks with John C. Dvo­rak, and KQED in San Fran­cisco. See his busi­ness pro­file, con­tact David, or leave a com­ment below.

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3 Comments »

1.
Daniel Plant

I run a suc­cess­ful social media site http://www.groupsmash.com where users can have a place to host a weekly web­show and there is no chat func­tion. It is more for peo­ple who would like to have a tv/movie style show. I under­stand the need for inter­ac­tion but don’t always believe that it is necessary.

Comment by Daniel PlantNo Gravatar — February 15, 2010 @ 3:42 am

2.
jeremy

Nice arti­cle and here is the con­cept in another fash­ion — not live — but very inter­ac­tive. Check out how the band DEVO is relaunch­ing with video and user feedback!

http://www.jblogg.com/2010/02/20/devo-inc-focus-g...

Comment by jeremyNo Gravatar — February 22, 2010 @ 3:54 pm

3.
Test management system >> LTG Sales Management >> Twitted by iTunes.apple.com application

… ] link is being shared on Twit­ter right now. @zenx, an influ­en­tial author, said RT @1ndus: Xtreme … ]

Comment by Test management system >> LTG Sales Management >> Twitted by iTunes.apple.com applicationNo Gravatar — February 28, 2010 @ 10:53 pm

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