Above is an edited ver­sion of a pre­sen­ta­tion I led in Toronto as part of a social media road show spon­sored by Inter­tain­ment Media, own­ers of Itibiti Sys­tems.

The com­pan­ion arti­cle to this pre­sen­ta­tion is titled “14 Suc­cess­ful Tech­niques for Build­ing Your Indus­try Voice with Social Media” (view on doc­stoc, down­load PDF, Sum­mary of arti­cle). The arti­cle includes many more exam­ples than you’ll see in the pre­sen­ta­tion (time: 38:44).

Dur­ing my research I was inspired to adopt many of the tech­niques for myself. I hope you find the same is true for you as well. Please watch and let me know what you think. If you have any sto­ries of your own, please let me know as I’ll be writ­ing a lot more about this sub­ject.David Spark helps busi­nesses grow by devel­op­ing thought lead­er­ship through sto­ry­telling and cov­er­ing live events at Spark Media Solu­tions. He blogs at The Spark Minute and can be heard and seen reg­u­larly on ABC Radio, Cranky Geeks with John C. Dvo­rak, and KQED in San Fran­cisco. See his busi­ness pro­file, con­tact David, or leave a com­ment below.