Ron Bron­son scores full points with his arti­cle ded­i­cated to the need for more instead of fewer social media experts. Experts and not “huck­sters try­ing to make a fast buck on the backs of unsus­pect­ing peo­ple in the field.” Be sure to read the entire arti­cle, We need more social media experts, as this is only an excerpt:

Social media expert, town crier, blog­smith or what­ever your title de jour is…we need more of you. Because lots of folks are sim­ply not aware of how fast the media is shift­ing and the flow of infor­ma­tion traf­fic is going against the flow of those who are lead­ing us. Peo­ple want to stay plugged in and there are tools for that. Does it take time? Sure, it does. No such thing as a free lunch.

Chris Abra­ham is co-founder and prin­ci­pal of Abra­ham Har­ri­son LLC, an inter­na­tional con­sult­ing group with spe­cial­ties in online word-of-mouth/conversation mar­ket­ing and online busi­ness & tech­nol­ogy strat­egy advis­ing. See his pro­file, con­tact Chris via email, Twit­ter, or leave a com­ment below.