January 12, 2009

CES 2009 in 1 minute on Animoto


Here's a one-minute music video on Animoto of some photos I took at last week's Consumer Electronics Show in Las Vegas. (And here's the remix, which I like a bit better and shown above.)

Among those featured: Microsoft CEO Steve Ballmer, Ford Motors CEO Alan Mulally, Cathy Brooks, Maggie Fox of Social Media Club, Kiesha Cochrane, Chris Heuer of Adhocnium and Social Media Club, Sarah Austin of techku, Rohit Bhargava of Girl Gamer, the band Tripod and a pretty gal from the Sapphire nightclub.

The Animoto experience

This was the first time I've had a free moment to use Animoto, and I was surprised by how easy it was to create a music video. It took me less than half an hour to upload my Flickr set, select the shots I wanted to use, and select the music I wanted to incorporate into the video.

I had too many photos to pack into a 30-second clip (the service included only 8 shots in 30 seconds in the first go-round), so I plunked down $3 for a full-length video. I'll soon pony up $30 for a one-year subscription, because I can see using this quite often.

The terrific music selection also surprised me. I'll need to dig into this deeper to find out whether Animoto signed licensing deals with the various bands' labels or if they're using Creative Commons licensed music as well. In the end, there were a half-dozen indie/alt-rock tracks I liked enough to use as the soundtrack for the piece. I wound up using Adam Burns' Master Criminal.

Brock Meeks informed me that I could remix the video by clicking the Remix button (worry not, you don't lose the original mix), and I tried that, too, to good effect.

All in all? Animoto is perhaps the smartest, easiest-to-use mashup tool on the planet.

JD Lasica is founder of Socialmedia.biz. We work with large companies and nonprofits on social media strategies and campaigns. See JD's business profile, contact him or leave a comment.

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5 Comments »

1.

The re-mix is SO MUCH better! BTW, I love that shot of Ballmer in silhouette with the Intel logo behind him.

Comment by brockNo Gravatar — January 12, 2009 @ 10:18 pm

2.

Brock, agreed.

I love that shot of Ballmer and Intel too - a second either way and I would have missed it.

Comment by JD Lasica — January 12, 2009 @ 10:18 pm

3.

I posted this up to your Twitter acct, but have more leeway here. :)

There's much to explore on Animoto. Be sure to check into the titling feature. You can see it this piece in two places: http://is.gd/fCwq

Also, note that you "highlight" any number of images, the program then takes the highlighted images and processes them differently, gives them more "air time" if you will. Very cool.

Comment by brock meeksNo Gravatar — January 12, 2009 @ 10:18 pm

4.

Those monitors displaying artwork were very cool. Great to see you a few times and glad you could be a guest on my techku show at the Intel booth.

Note spelling: techku

Comment by Steve Garfield — January 13, 2009 @ 10:56 am

5.

[...] Here’s my one-minute Ani­moto remix of my photo gallery of CES, set to a wicked sound­track. (Intel paid for my trip to CES.) Which [...]

Pingback by Intel Insiders program marks one year | Socialmedia.biz — November 2, 2009 @ 9:44 pm

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