The New York Times has the scoop on a blogger who scored a cool $300,000 book deal. Excerpt:

Readers discover stuffwhitepeoplelike.wordpress.com,
like it and forward links to their friends, who forward them to lots
more friends. Newspaper columnists mention it, stealing — er, quoting —
some of the better jokes. By the end of February, the NPR program “Talk
of the Nation” runs a report on it, debating whether the site is racist
or satire.

And then on March 20 Random House announces that it
has purchased the rights to a book by the blog’s founder, Christian
Lander, an Internet copy writer. The price, according to a source
familiar with the deal but not authorized to discuss the total, was
about $300,000, a sum that many in the publishing and blogging
communities believe is an astronomical amount for a book spawned from a
blog, written by a previously unpublished author. ...

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