Socialmedia.biz Archives: February 2007

February 12, 2007

Exclusive: Zogby Poll results on media

I met John Zogby at the WeMedia conference on Friday after a panel in which he mentioned a few eye-opening numbers with regard to the public’s attitudes toward media, alongside media insiders’ perceptions. The numbers were supposed to be released today, but they still haven’t been made public on the Zogby website. However, they gave me permission to make them public.

This was one of the deepest, most thorough samplings of public attitudes toward the media. Here’s a sampling:

In general, do you think that traditional journalism is out of touch with what Americans want from their news?

Yes 65.3%
No 23.6%
Not sure 11.0%

Poll taken of national adults between Jan. 30 and Feb. 1, 2007, with a margin of error of 1.4 percent.

The results are too detailed to list here, so I uploaded the PDF of the main findings to Ourmedia. (Ourmedia page | download PDF)

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February 11, 2007

Mashups with Yahoo Pipes: A user’s guide

IT Management: Yahoo Pipes: A User’s Guide

Yahoo Pipes is an interactive tool that enables you to combine many data feeds, like RSS, into a single aggregate. Pipes offers an intuitive visual programming field that lets you filter, remix, and mash-up these feeds to your heart’s content.

p2pnet.net: Yahoo Pipes data mashups.

It’s a “milestone in the history of the internet,” declares Tim O’Reilly. “It’s a service that generalizes the idea of the mashup, providing a drag and drop editor that allows you to connect internet data sources, process them, and redirect the output.”

While it’s still a bit rough around the edges, “it has enormous promise in turning the web into a programmable environment for everyone,” he states. …

Digital Trends: Mash up Your RSS Feeds with Yahoo Pipes.

The basic idea behind Pipes is to offer users a visual interface to mixing, matching, and mashing up various RSS and XML data sources available over the Internet to create new, highly-personalized data feeds. Pipes can accept user input—like names, dates, numbers, and locations—and use them to filter information from a variety of sources, construct custom searches and queries, and integrate information from multiple sources into one, concise RSS feed. Right now Pipes only outputs data in RSS format, but Yahoo hopes to expand output options to include badges, maps, and other forms of structured XML data …

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February 10, 2007

Ourmedia: Almost 2 years old

Next month it’ll be two years since Marc Canter and I started Ourmedia.org with what then was an outlandish idea: giving free hosting and bandwidth to regular people — a place where they could store and show off their videos and other media for free. Now, with 270-plus video hosting sites out there and the YouTube boys $1.65 billion richer, the idea seems like a no-brainer, but it was a bit of a shot in the dark at the time. We still have a lot of wrinkles to iron out, since we don’t have Google’s bank account behind us, but we’re making progress again, especially with our Learning Center and Open Media Directory.

Andy Carvin, who heads up NPR’s new media strategy, cornered me at Web 2.0 two days ago and just posted this video interview with me about Ourmedia, past, present and future.

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February 10, 2007

When a newspaper goes loco

Image046.jpg

(Photo of Jerry Roberts, left, former executive editor of the Santa Barbara News Press, with Dan Gillmor.)

I spent the day today as a guest and participant at Newspaper 2.0, a workshop put on by Doc Searls at the University of California, Santa Barbara. Months in the making, the gathering drew 30 to 35 locals  — journalists, academics, new media publishers, attorneys — to a trailer classroom on campus here to discuss citizen journalism, news coverage in the digital age, and how newspapers need to reinvent themselves to stay relevant with a generation that trusts bloggers and social networks more than professional journalists.

What triggered the gathering, of course, was the spectacular flameout of the Santa Barbara News Press, the daily newspaper that was purchased a few years back for about $100 million by billionaire Wendy McCaw. Since last summer, nearly the entire newsroom has been fired or quit in disgust in one of the most jaw-dropping acts of self-immolation ever by a daily newspaper. For background, read this entry at SPJ, local observer Craig Smith’s Blog, or citizen media site Edhat Online, or today’s story from that newspaper down the road:

LA Times: In Santa Barbara, News-Press has become the paper of rancor. More firings, more protests: Fallout from the owner’s showdown with her staff runs deep. Excerpt:

McCaw has filed a lawsuit against Fullerton-based journalist Susan
Paterno over an unflattering portrait in American Journalism Review and
ordered her lawyer to send "cease and desist" letters to local small
businesses that displayed the "McCaw obey the Law" signs.

It’s a nearly wide-open media landscape down here, with the weekly Independent, a new daily paper called The Sound, and various online efforts. Doc conducted today’s workshop in the mold of the various Camp/Open Space workshops. Dan Gillmor and I kicked off things with a discussion of the latest trends in citizen media. Then we broke into ad hoc small-group sessions, such as political activism on the Internet, the role of advertising on the net, legal issues, Web video, what is news?, social networking and news, mobile and news.

Each session had its own highlights (I didn’t take notes), but the thread that ran throughout the day was a belief that newspapers play a deep and vital role in our lives, and the community has a stake in ensuring that local media — whether in print or online — have a responsibility to the public trust and not only to the whims and quirks of publishers, no matter how deep their pockets run. The group planned to continue to collaborate in the weeks and months ahead. 

Here are some photos I took today with my Nokia N93 camera phone, and I’ll post a video interview soon.

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February 10, 2007

Wrapping up WeMedia

John Zogby

Very cool time Thursday night, starting with a video presentation with Christine Gambito, one of the most popular video artists on YouTube, followed by me, Steve Rosenbaum of Magnify Media and three students from the University of Miami showing a Webisode series they created.

We ran out of time — I didn’t even have a chance to grab a mojito afterward! — but I wanted to ask the students why they chose to pursue writing a short-form fiction series rather than something that reflects their real lives. Guess that’s what’s popular on YouTube these days. Then a few of us — Steve R., Tish Grier and Jemima Kiss of the Guardian UK — hit a nearby Thai restaurant for some frivolous talk about modern culture and Web 2.0; I really do prefer small gatherings over loud, raucous dinners for 40, though this event was a nice combination of the two.

Today, day two of WeMedia, flashed by very quickly. Two very good sessions. I did a half-dozen video podcast interviews that I’ll be posting over the next month and also took a few more photos of participants and some new friends I made here. I wound up rushing too much — didn’t even have time for lunch — and just barely caught a taxi to the airport. Doc Searls, the pioneering journalist-blogger, picked me up at Santa Barbara (Calif.) airport, and I’m using his wi-fi right now. More on why I’m here in Southern California soon.

Meanwhile, back in Miami, WeMedia’s panels earlier today seemed to be a hit. “Gen next: the content creatives” featured a half-dozen very bright high school and college-age students who held forth on their media habits in the digital age.

John Fischer, who just snagged a job with Infinia Foresight, said that the problem of young people’s MySpace pages following them into the professional world is just the tip of the iceberg of privacy concerns. He spoke of your “digital aura — your transactions, histories, your likes and dislikes will all be following you.”

A teen girl on stage: “Gmail — it’s Google! How can you not have Gmail?”

I wasn’t live-blogging this, so check out Technorati for more coverage.

The future of media

The conference ended on a powerful if somewhat ambivalent note with a “town hall meeting” titled, “Behold the Power of Us: The future of media, democracy and community.”

Michael Rogers, futurist-in-residence at the New York Times (a part-time gig — guess the Times thinks it doesn’t need a full-time futurist), moderated the panel, and it was great to finally meet Michael in person. (Also finally met Geneva Overholser, the Curtis B. Hurley Chair in Public Affairs Reporting at the University of Missouri School of Journalism.) On stage were Donna Shalala, President of the University of Miami; Sheryl Tucker, Executive Editor, Time, Inc.; John Zogby, President and CEO, Zogby International (pictured above); Craig Newmark, founder of craigslist; Jason Pontin, editor of MIT’s Technology Review; Cristi Hegranes of Press Institute for Women in the Developing World; and Alberto Ibarguen, President and CEO, Knight Foundation.

Pontin predicted, with the advent of digital ink/electronic paper, that print publications (he didn’t specify which ones, but it sounded like all newspapers and magazines) would be out of business in 10 to 20 years. I suspect it both print and digital ink will co-exist for decades longer. (We in the early adopter crowd usually overestimate the rapidity with which new technologies will be adopted.)

He also touted SplashCast as a very cool and compelling new application that will help spur the advent of more user-generated video online. And he had high praise for Switzerland-based EduVision.

He said of the mainstream media: “Our fuction is not to be gatekeepers. i think we’re more like bartenders at a favorite bar. You trust us to provide a series of standards and identity and I don’t think that’s going away soon.” It’s interesting how little the conversation around this has changed in the past decade. I wrote in AJR in 1996:

Bob Wyman: “The image of a ‘gatekeeper’ implies that there is a gate. … What we need today fits much more the image of a filter or a guide.”

Esther Dyson, president of EDVenture Holdings and chairman of the Electronic Frontier Foundation, says, “An online editor should be a virtual bartender. In the interactive world, the bartender doesn’t do all the talking. Your value comes in listening and in knowing who should talk to whom. Now, that doesn’t mean every editor should take bartending class, but the more successful online services put a high premium on interacting with readers.”

In any event, John Zogby released some new poll numbers that showed the disconnect between the public and media executives with respect to how they believe the media is regarded. (I asked him whether they’ll release the numbers publicly and he said they would; should be in a couple of days.) Here are some preliminary stats:

- Only 27% of the public said they were satisfied with the news but 76% of people inside it are satisfied.

- Only 12% of the public read newspapers but 26% of the industry reads them.

- 32% of the public get their news from TV but only 5% of the media does.

- 40% of the public gets their news from the Internet but 60% of the media industry does.

- Just over half the public said blogs are important but 86% of the media said they are.

Donna Shalala attributed the results of the last election largely to larger-than-usual turnout by young people, who were spurred to the polls by new technologies such as social networks and new media, among other things. “It will transform American politics if it sustains itself in the next election,” she declared.

The drawback of the session was what was left unsaid — how the mainstream media needs to transform itself into being more of an advocate for us. I tried to underscore this point in the last remarks from the floor, but Time’s Sheryl Tucker struck a defensive note, not budging an inch from her position that the media were doing their job with a high degree of professionalism and that the problem seemed to be one of perception.

That, in essence, is the real problem here. The lack of awareness or willingness to reexamine decades-long habits.

Terrific coverage of the conference from Mark Glaser at PBS MediaShift here and here and Jemima Kiss of the Guardian.

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